Ways to Promote Events

These are some of the ways to promote events.Press Kits should include background information
1) Join listservsabout your organization, event flyer, event press
Listservs help get the word out about your eventrelease, and program.
and many people use listserv as a multi-media6) Create Flyer
tool.Creating a flyer is an important marketing tool not
2) Create an outline newsletteronly for the event, but the organization
The newsletter should have all the details aboutsponsoring the event. The flyer should include all
the event.relevant information about the event and
3) Hire an independent consultantorganization's logo.
The independent consultant can get the word out7) Create a press release
by creating a media kit and aiding in marketing thePress Releases are important marketing tool for
event.both the organization and the event. There are
4) Post event announcements on differentmany sites where you can post press releases.
websitesSome of the include Free Press Release, Free
Many people use websites for many reasons andNews Releases, Press Release Spider, Pr Log, and
one of them is to post events. There are manyI News Wire.
websites to post events. Some of them include8) Hire a photographer
Washington DC Guide, Blackwebportal,Hire a photographer to cover the event. This
Eventsetter, Washington DC Tribe, WOLhelps with marketing the event and the
Community News, Washington City Paper, Cityorganization.
Happenings, Seeing Black, and Craigslist.9) Post event on organization's website
5) Contact the pressMake sure when you post the event on the
Contacting the press is a vital tool to aid in gettingorganization's website that the site is updated and
the word out by having a reporter or freelancehas all of the details. It may also be helpful to
writer to write an article about the event. Makeinclude any articles about the event and press
sure to have pres kits available for the press.releases.